If you have been in the digital marketing world for quite some time, you know that every year, there is a concept, plan, or trend that is expected to have an impact on advertising. One year saw different tactics in getting website traffic through the abundant use of keywords while another witnessed social media’s gigantic influence. If you want to keep learning how to make money online, it pays to be on top of these marketing trends. Continue reading
Category Archives: Social Media
The Do’s and Don’ts of Facebook Ads
When you take your business to Facebook, you are presenting it to 2.01 billion potential customers. It comes as no surprise then that 42% of marketers regard Facebook as a critical tool in business. Although it started off as a … Continue reading
Internet Marketing Lead Generation Ecosystem
Building a successful Internet marketing campaign involves more than simply setting up a website and hoping customers visit. There’s a complicated process that happens behind the scenes to drive visitors to a site to capture and convert them. That process … Continue reading
How to Repurpose Content
If you have been in the marketing or online business for a while, then you already know the crucial role that content plays in your field. The laborious and intricate process of creating and marketing content does not only entertain, … Continue reading
How to Monitor Your Kids’ Social Media Accounts
Having your kids have their own smart devices has tremendous advantages. You can help keep track of them and get in touch with them when you need to. Kids can use those devices to do research for school, too. But … Continue reading
Job Seekers: Update Your Resumes On Social Media Platforms
Some individuals have very serious reservations towards uploading their resumes on social media platforms. And, their reasons too are legitimate. Firstly, there are privacy issues involved, which means all your contact details are open to public, and anyone can download, … Continue reading
How to Turn Instagram Likes Into Sales
Sure, social media seems great for establishing a brand presence and connecting with community—but can it actually translate into sales? The answer is yes, especially if you follow a few key directives. Take Instagram, for example: The picture-driven platform has … Continue reading
The Irony of Privacy Settings: Can Lawyers Use Social Media Posts in a Court of Law?
With everyone sharing their lives on social media, nothing’s private anymore—right? That’s not actually the case when it comes to the rule of law. In fact, there’s no universally accepted standard for what is and isn’t private for social media … Continue reading
Top Social Media Trends in Staffing and Recruiting
You work for your social media posts, but how hard do your social media posts work for you? If you’re doing it right, social media should be earning its keep by promoting your business. One of the ways to do … Continue reading
How to Improve Social Media Customer Service
Have you ever committed a social media faux pas? It’s important to try to get everything right, of course, but it’s also important to pay attention to common mistakes so that you can catch them or remedy them as soon … Continue reading